that is able to reach large audiences on the go. A licensed Taxi can ‘go anywhere’, ‘stop anywhere safe’ and are usually in highly populated areas such as the airport, CBD and suburbs of our major cities.
THE ONLY PREDATORY OOH MEDIUM
WITH EASE, FLEXIBILITY AND MEASUREMENT
MOOH’s taxi top unit offers a unique digital platform for advertisers, in its ability to deliver tailored campaigns with ease and flexibility. MOOH’s advertising solutions of part day trading, GEO-Fenced (“Targeted advertising”) and measurement system, allow our advertisers to truly evaluate the impact of their message. Book your next campaign with us.
HOW OUR MEDIA SPACE CAN HELP YOU
Briliantly Bright Screens
Our digital rooftops incorporate two bright LCD screens, far superior to an image provided by current LED technology resulting in a gorgeous, crisp display in the day or night.
The DTRS features its own on-board PCs to allow the system to intelligently communicate back to the MOOH servers allowing two-way communication for providing rolling static media displays with statistical location data.
MOOH has designed and adapted Broad Sign software to deliver dynamic content, which can be GEO-fenced depending on the location and travel of the taxi, allowing for more targeted location advertising if required.
A 4G router located in the taxi will provide a ‘walled garden’ allowing for dynamic content to be delivered to the consumer along with the ability to gather statistics for use in profiling customers with the opportunity to see our media displays.